Privakey, Inc. Launched to Address Consumer IAM Market

The New Company’s Mission is to Eliminate Passwords and Improve UX

After many years serving the enterprise identity and access management market, Probaris has spun out Privakey, Inc. to serve the consumer facing IAM market.

Consumer facing IAM solutions must be easy, secure, and accessible anywhere, at any time. Probaris has launched just such an offering with its new Privakey authentication service. Privakey frees the end user from the burden of unique username/password combinations at every site.  Instead, users can log into any online service that accepts Privakey using a single username and PIN.  The PIN is not stored anywhere, so it not vulnerable to hacking, and it significantly reduces the risks of successful spear phishing attacks.

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