5 Tips to Begin Your Digital Transformation Journey

Contributed by Cigniti Technologies.

Digitization has brought about a radical transformation in the way businesses operate and customers transact. Technologies like the Internet of Things (IoT), mobile applications, cloud computing, AI and ML, big data, predictive analytics, and many others have ushered in improved efficiency, enhanced productivity, seamless workflows, reduced cost of operations, and swift delivery.

In a day and age where almost every human activity is being intertwined with technology, businesses cannot afford to continue in the traditional way. They are required to embrace digital transformation.

Digital transformation entails use of technology by businesses to enhance the quality and efficiency of their existing products or services. Enterprise digital transformation is a journey, that needs integral changes to the culture and business processes for successful completion. Its growing importance can be gauged from the fact that 40 percent of technology spending in this year, amounting to more than $2 trillion, will be towards achieving digital business transformation.

Businesses need to have an unobstructed vision, direction, and roadmap to pursue the objective of digital transformation. Unless these are followed to the T, businesses would end up focusing on the day’s problems alone without adding any substantial value to their clients or customers. The interweaving of IT into the very fabric of businesses needs effective implementation of digital transformation solutions.

Today, there are abundant digital solutions available for businesses to improve the efficiency of their operational workflows. But most businesses are wary of leveraging these solutions due to a lack of understanding about the processes involved. They feel overwhelmed from the sheer volume of data and analysis they have to deal with.

Let us discuss 5 tips businesses should consider on their digital transformation journey:

  1. Get everyone on board: Any enterprise digital transformation initiative, be it at the data entry-level or the management level, is bound to make a tangible impact on the nature of jobs and the people running them. Employees need to be convinced about the benefits that digital transformation solutions will bring to the table. It is important to make them understand that such initiatives will free them from mundane tasks, while allowing them to use their expertise in drawing and implementing innovative strategies.
  2. Training or hiring resources: Implementing innovative technology and tools would require training the existing employees or hiring people with the desired skill sets. For example, for executing mundane jobs like data entry, etc., conducting a few training sessions can suffice. However, for jobs involving coding, analyzing, etc., fresh hiring may be needed. Remember, to enjoy the fruits of implementing digital transformation solutions, a combination of the two is required.
  3. Delineate your KPIs clearly: For implementing any change, businesses should be clear about the outcomes or KPIs they are aiming to achieve. Thus, digital transformation services should identify the key KPI metrics for each process and department in the organization. These will help to monitor the transformation process and associated spending. Moreover, the clearly identifiable KPIs and benefits will justify the associated costs to the stakeholders.
  4. Execute a trial run: Before going about digital transformation implementation, businesses should remove the process bottlenecks and glitches that are inherent in the system. It is advisable to execute a trial run with the system’s beta variant or a sandbox and get the necessary feedback. It is only after the success of the whole trial run that the real system should be implemented.
  5. Stay focused: Digital transformation implementation can have its teething troubles. Hence, it is important for enterprises not to lose focus on the bigger goal, keep everyone motivated, and learn from the mistakes and keep moving.


The benefits accrued to businesses by implementing business transformation solutions can be immense. Although this transformation entails fundamental shift from physical to digital, care must be taken to go about the whole thing. Automating everything may appear like the obvious way to move ahead but be wary of the potholes that too much automation may dig on the way.

Join Paul Holland, Senior Director of Test Data Engineering at Medidata Solutions, for a meetup organized by Cigniti Technologies. Paul will discuss why “automate everything” approach will likely not be as successful as many people expect along with the details of an alternative balanced approach that will likely yield higher quality in the software.

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